Products · Batch 02
Tonic Water.
Botanical, dry, precise. Built for gin the way Plezure is built for whisky — with a spirit category brief, not a generic brief.
The Build
Designed for the gin's botanicals, not against them.
Commercial tonic water is built for sweetness and volume. It is designed to make a G&T accessible, not excellent. The quinine is present but buried under sweetness. The carbonation is aggressive. The result is a drink that tastes of tonic, not of gin.
Our tonic begins with quinine cinchona sourced from the Democratic Republic of Congo — the botanical source that produces the finest, most complex quinine profile. The bitterness is present but clean: a dry, mineral edge rather than a medicinal heaviness.
We add a citrus component (pressed lemon and fresh lime peel, not artificial citric acid) that provides brightness without adding sweetness. Sugar content is approximately 40% lower than commercial tonics. The intention is a tonic that amplifies gin, not one that competes with it.
Specification — Batch 02
Pairing Recommendations
London Dry Gin
Ratio: 1:2
The classic. Our dry tonic amplifies juniper without adding sweetness. Slice of lemon, not lime — the citrus in the tonic handles the lime note.
Contemporary / Floral Gin
Ratio: 1:3
Lighter touch. More tonic, less quinine weight. Our formulation handles both ratios — dilute further to let the delicate botanicals breathe.
Old Tom Gin
Ratio: 1:2
The natural sweetness of Old Tom pairs with our dry tonic for balance. No additional sweetener required.